This week, I picked up a bottle of Pantene Pro-V Ultimate BB Creme ($6 at Target). I kind of stopped in my tracks: BB Creme for hair? This is the first product I’ve seen of its kind, so I had to try it.
The cream, which can be used on damp or dry hair, claims to perform 10 functions on hair: repair, strengthen, tame flyaways, protect against heat styling, control frizz, smooth, moisturize, add shine, and make hair soft and more manageable. I would have been happy with it doing about three or four of those things, as I was just looking for a finishing cream to use as the final touch on my hair before heading out the door. (I ran out of my Fekkai Advanced Brilliant Glossing Cream and didn’t feel like spending a pretty penny on a replacement bottle.)
See how it performed after the jump.
On Dry Hair
First I used it on wavy hair that I styled with a curling wand. It smoothed out my waves (meaning that it made them more cohesive, not flat), and truly finished my style. It tamed all fuzzies and flyaways and made my waves look sleeker. On straight, flat-ironed hair, it gave a glassy (not greasy) appearance. It also made my split ends look non-existent. In both cases, the shine that it gave my hair was insane. My hair looked glossy and lustrous.
On Wet Hair
I used this as a styling agent on damp hair. After blowdrying, the results were great: my hair looked more hydrated, shinier, smoother, and overall a little bit healthier.
The only thing it claims to do which I can’t really see is protect against heat styling. This is a tough quality to gauge in all heat protectant products. Since this beauty balm did everything else it promised, I’ll just assume that it’s doing its job in this area, too. Oh, AND it smells really pleasant–fresh and faintly fruity.