Benefit Roller Lash Mascara

benefit-roller-lashI’m on a roll this week (pun intended). I vowed to stay away from They’re Real Mascara, and yesterday I raved about the primer. I swore off all mascaras with plastic bristle wands, and today I’m writing about Benefit’s Roller Lash mascara ($24).

img_6921A sales associate at Sephora talked me into purchasing Roller Lash. She saw that my lashes were long and full, but they were drooping. She was totally right: my lashes curl beautifully, but they wilt after a few minutes, and remain that way for the rest of the day. Because I have hooded eyelids, I need my lashes to stay curled for as long as possible, so my eyes look more open. The Sephora associate said that this mascara would lock in that curl and prevent my lashes from drooping.

img_6923The curl lasts until I remove this mascara. I honestly can’t believe it. I have never used a mascara that did that. It just seals the curl created by my eyelash curler, and keeps my lashes lifted till I take it off at night.

img_6916I still don’t love plastic bristle applicators, and this one is no different. It really doesn’t give much volume, but the length is killer. The curved brush fits the contours of the lid, and grabs each and every lash to coat and amplify length. Like I said with They’re Real Primer, I’ll sacrifice volume to use this because my eyes still look wider, bigger, and overall more awake because this locks in the lift and length.

img_6924Also, the packaging is pretty clever (and just plain pretty). A black tube is topped with a rubbery soft pink handle/cap that looks like a hair roller — a nice play on the functionality of the mascara while also looking cute.

Have you tried this mascara? I’d love to hear what you think about it!




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