Tarte MultiplEYE Lash-Enhancing Mascara and Primer

You’ve probably heard about MultiplEYE, Tarte’s all-natural lash-enhancing serum that’s generated a lot of buzz since its debut last year. Capitalizing on the runaway success of the serum, Tarte has extended the line into a 3-product collection with the new releases of just MultiplEYE Lash-Enhancing Mascara ($24) and Lash-Enhancing Primer ($22).

With the mascara, you get instant gratification as well as long-term benefits: lashes immediately look 638% more voluminous after application. With repeated daily use, the mascara will also help lashes grow and lengthen. The wand grips and hugs every lash to deliver a fattened, lengthened look.

If you want to step it up, layer on the primer before applying mascara. Tarte claims you’ll see a whopping 1,102% increase in volume with these 2 products. (Where are they getting these numbers?) And if you want to go all out, start with the original MultiplEYE Lash Enhancer ($65) to achieve longer length and encourage new lash growth.

As with all of Tarte’s cosmetics, both MultiplEYE products are all-natural. Botanical ingredients are enhanced with Tarte’s HydroPlant peptide that helps stimulate lash growth. It also conditions lashes, making them stronger with repeated use.

What do you think? Are you interested in trying this as an alternative to prescription lash enhancers like Latisse?

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2 Responses to Tarte MultiplEYE Lash-Enhancing Mascara and Primer

  1. Jessica says:

    Is Tarte the first brand to come out with a 3-part system? I like it. Sounds interesting.

    • SugarSocial says:

      Jessica, as far as I know, they are the only over-the-counter brand to develop a 3-part product package.

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